Kaws x absolut: Artist Edition

Category: Creative Direction.

One of the world’s most influential contemporary artists teaming up with an absolutly iconic brand 🤔💙

Working as part of the team at Builders Club, in partnership with Wieden+Kennedy to bring the campaign for the KAWS x Absolut Artist Edition to life.
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ORIGINAL KAWS ARTWORK USED AS INSPIRATION FOR THE CAMPAIGN ASSETS
All rights reserved © KAWS 2026
KAWS x ABSOLUT - HERO TEASER
AH_ABSOLUT_KAWS_CityScape_Still_1x1
KAWS x ABSOLUT TEASER KV
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KAWS x ABSOLUT BELLY DROP ASSET
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LIQUID SIM TEST
BTS EDIT
KAWS_Water_Texture

CREDITS:

Client: Absolut
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Production: Builders Club
Creative Director - Alex Hill
Head of Production - Rose Nicholson
Art Director - Akshay Depla
3D Artists - Ksenia Rybalchenko, Tyler Gerard, Indra Sarkar
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Sound Design + Final Mix: Sounds Good
Retouch - Ink
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Agency: Wieden&Kennedy
Creative Director - Freddy Taylor
Executive Producer - Dom Felton
Design Director - Adam Hunt
Designer - Zhangze Peng
Creatives - Lara Davis, Xavier Auty
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Retail Execution Agency: Homosapiens

Selected Works
Beats Studio Buds +Art Direction / 3D
Cash App PoolsCreative Direction / 3D / Live-Action
PRL - US OpenCreative Direction / 3D / Live-Action
Herman Miller GamingCreative Direction / 3D
Madden '25Art Direction / 3D
Silence Is A LuxuryArt Direction / 3D
Lex XXArt Direction / Illustration
Big Bang DjokovicArt Direction / 3D
Alo - EyewearCreative Direction / 3D / Mixed Media